About
CK Dhaliwal - Owner
From the buzzing world of marketing to the strategic intricacies of B2B consulting, my career has been a vibrant tapestry woven with diverse experiences. I discovered the true power of connections in the realms of economic and business development, where I learned that the right messaging and engagement can turn potential into progress.
At CKD Strategy, I aim to help businesses and brands connect with those who matter, transforming how they engage and perceive their business relationships. I truly believe that purpose-driven stakeholder engagement solutions can help maximize the potential of your network, build buy-in from your ideal audience, and position you for success.
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Please read below for more details on my services and reach out if you want to learn more about how to engage and inspire those most important to you.
Services
Strategic
Stakeholder Engagement
We help businesses, non-profits, and government organizations understand and implement effective stakeholder engagement strategies. Our services are designed to foster stronger relationships, streamline communication, and create lasting support for your brand.
Stakeholder Mapping and Analysis: Identify key stakeholders, understand their priorities, and craft tailored engagement strategies. Save time and build trust by creating clear, actionable messaging that resonates with the most important voices in your ecosystem.
Engagement Strategy Development: Leverage your brand's strengths to foster meaningful partnerships. We’ll help you develop dialogue, partnerships, and key messaging that align with your goals.
Consensus Building: Align your team with decision-makers to facilitate productive conversations and navigate complex challenges. With our expertise, you can create clarity, avoid roadblocks, and move forward confidently.
Brand
Strategy
We craft tailored strategies to define your brand’s unique identity and build meaningful connections with your audience. By creating a strong foundation through strategic positioning, we help your brand become a consistent and recognizable presence across all touchpoints.
Brand Positioning and Strategy: We position your brand to stand out by identifying its unique value and aligning it with your audience. From mapping stakeholders to merging grassroots efforts with business strategies, we help unlock your potential and build meaningful, lasting connections.
Customer Journey and Experience: A seamless customer journey is essential to fostering trust and loyalty. We help you understand how your audience interacts with your brand and identify opportunities to deepen engagement. Through meaningful conversations and strategic insights, we ensure every touchpoint reflects your brand’s values and resonates with your audience, creating a consistent and memorable experience.
Esports and
Gaming Strategy
Helping tourism and other economic development agencies understand and leverage the esports industry to drive economic impact in their region. This includes ecosystem mapping, event attraction strategies, and creating synergistic activities that boost local tourism and economic growth.
Ecosystem and Strategy Development: Crafting strategies for tourism and economic development agencies looking to penetrate and understand the esports and gaming industry. We can help map out current infrastructure, stakeholders, and assets key to unlocking your region's potential and integrating your grassroots and business communities.
Workshops and Facilitation: Understanding how the industry operates sometimes requires a conversation or facilitation of a discussion between you and your stakeholders. We can help guide the conversation to help understand where you may want to take your next steps in engaging the industry.